Avatars mark a new chapter for Telegram and TON. A new collectible identity layer is already forming with Telegram gifts and we want to continue that. It's time for fans to become owners, and new identities to be built. All delivered inside the world’s most viral platform @telegram Snoop Dogg and BAYC are the first to step in. Both pioneers of the industry, they see where the power is shifting. But this isn’t about one collab. It’s a blueprint for onboarding the next wave of users into Telegram and TON through culture. Big IP brings reach. Telegram brings distribution. TON brings ownership. Together, we raise all ships.